Quick Decision Guide
Choose .org if:
- • You operate internationally
- • You want maximum global recognition
- • Your cause has worldwide appeal
- • You target international donors
Choose .org.uk if:
- • You're a UK-focused organization
- • You serve local UK communities
- • You want to emphasize UK registration
- • Cost is a significant factor
Pricing Comparison at namepick.co
Global Standard
.org Domain
International Recognition
Save £4 per year with .org.uk vs .org
Perfect Use Cases for Each Extension
.org is Perfect For:
- International NGOs:
Global humanitarian organizations
- Worldwide Causes:
Climate change, human rights, global health
- Open Source Projects:
Global software and technology initiatives
- Research Organizations:
Scientific and academic institutions
.org.uk is Perfect For:
- UK Charities:
Local and national charitable organizations
- Community Groups:
Local societies, clubs, and associations
- UK Advocacy Groups:
Campaigns focused on UK issues
- Professional Bodies:
UK industry associations and institutes
Impact on Donations and Trust
Your domain extension can influence donor confidence and giving behavior.
.org Donation Benefits:
- • Universally recognized as non-profit
- • Highest trust for international giving
- • Expected by global donors
- • Reduces donor hesitation
- • Better for large-scale fundraising
.org.uk Donation Benefits:
- • Clearly signals UK-based organization
- • Preferred by local UK donors
- • Suggests community focus
- • Good for Gift Aid eligibility clarity
- • Appeals to patriotic giving
Both extensions signal legitimate non-profit status, but .org has universal recognition while .org.uk emphasizes local UK connection.
UK Charity Registration Considerations
Important for UK Charities:
- • Both .org and .org.uk are acceptable for registered charities
- • Charity Commission doesn't require specific domain extensions
- • Choose based on your audience and international scope
- • Consider your fundraising strategy and donor base
Pro Tip:
Many UK charities register both extensions - using .org.uk as primary and redirecting .org to protect their brand internationally.